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Marketing

A/B Testing and Email Marketing

John Wood
Without testing out ideas and new ways of marketing to your customers, it’d be unwise to imagine that doing the same thing over and over will produce…

4 Digital Marketing Quick Fixes

John Wood
We’d never say that you shouldn’t make your digital marketing strategy a top priority (come and say hi!), but there are certainly a few things that you…

Grabbing Attention in an Inbox

Ben Wood
Ever thought about how many emails are sent every day? Well, spoiler alert: it’s a lot. A couple of hundred billion are sent every day, which is…

Using Video Content to Stand Out

John Wood
There’s an endless array of platforms that you can view video content on, so naturally, it’s important for marketers to get involved in creating their own video…

Keeping Personalisation Cool

John Wood
Most marketing guides and advice will tell you to work on making your communication and customer experiences personalised. It improves loyalty, it makes customers feel special and…

4 Email Marketing Tips for 2022

John Wood
Trying to generate new business but not sure why things aren’t clicking? Maybe it’s time to do a little overhaul of the type of email content you…

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